Monthly Archives: August 2011

Social Media: Singular or Plural?

As a social media specialist here at Eckel & Vaughan, I am constantly reading and writing about social media. Through this, I’ve discovered an issue that I just can’t get over—when writing about “social media,” should the term be plural or singular? My AP Stylebook and old-school professors at UNC Chapel Hill would probably scream […]

Newt Gingrich
Matt Ferraguto

Client Services Director

Newt Gingrich Discovers the High Cost of Paying for Followers on Twitter

This week, 2012 Republican presidential candidate Newt Gingrich learned a valuable lesson about paying for Twitter followers: not only did he put his reputation at risk; he also demonstrated that the strategy simply doesn’t work. It all began with Mr. Gingrich informing the Marietta Daily Journal: “I have six times as many Twitter followers as […]