There’s a new rite of passage for American children. You turn 13, and you get a Facebook account. It’s a frightening prospect for millions of parents, many of whom fall into one of two camps: Parents who are already on Facebook and are concerned about privacy and security. Parents who aren’t on Facebook and have […]
Monthly Archives: March 2012
A Guide to YouTube Analytics
Finding success for your business on YouTube does not happen overnight. It takes work, including a combination of posting videos regularly, responding to comments on your channel, and promoting your videos on other social media properties. YouTube Analytics give you hard data that help you assess how your channel and videos are performing. These metrics […]
Facebook Timeline for Brands: What Businesses Need to Know
On March 30, 2012, Facebook will transition all brand/organization/fan pages to the new timeline format. This guide breaks down the changes and consequences, enabling you to stay ahead of the curve and seamlessly make the transition to the timeline. What will change? Profile Picture: Facebook’s current page format accepts profile photos of practically any size. […]
A Guide to LinkedIn Page Statistics
Your company is on LinkedIn, you’re posting updates regularly and you are connecting with others in your industry. So what’s next? How do you know if what you’re doing is actually working? Two invaluable tools to help you answer that question are Google Analytics and LinkedIn Page Statistics. Use Google Analytics to determine exactly how many of […]