Monthly Archives: September 2014

Gisele Under Armour

Under Armour and Gisele Stick it to the Haters

I don’t think anyone will claim to believe that modeling is a sport. But that doesn’t mean that models can’t be athletic. That’s what Under Armour is out to prove with their latest “I Will What I Want” ad featuring supermodel Gisele Bündchen. When the sportswear giant announced Gisele as a new spokesperson, social media […]