Monthly Archives: February 2017

Margaret Walter

Marketing Analytics Specialist

The Rise of Snapchat: Can its Ad Platform Stand Up to Competitors?

As Snapchat’s parent company, Snap Inc., prepares to go public in what could be the second-largest IPO ever for a social media company, industry chatter surrounding the success of the launch has been mixed. This is partly due to a lack of awareness of the platform from older generations, as 85% of all monthly Snapchat […]

Kate Kimball

Account Manager

Five Tips for Success When Starting a New Job

“Hi. I’m new here. My name is Kate.” This simple phrase may sound obvious, but it’s an easy way to make a good impression when you start a new job. As one of the newest team members at Eckel & Vaughan, I’ve had my fair share of “Hi, I’m new here” moments in the past […]

Tori Ludwig

Senior Account Manager

We’re Hiring: Summer Interns

Eckel & Vaughan, a full-service strategic communications agency in Raleigh, is seeking interns for Summer 2017. Interns are critical additions to the E&V team, and we look forward to meeting a new group of students and recent graduates who are looking for an agency opportunity. Applications should be submitted by Feb. 22 for full consideration. Interns […]

Tori Ludwig

Senior Account Manager

Super Bowl Ads Don’t Get Old

Do you most enjoy the football, the food, or the ads when it comes to the Super Bowl? Ten years ago, I would have said football hands down, but that was when the Buccaneers still thought they had a chance to repeat as Super Bowl Champions. (Yes, I’m from Florida.) Now, I care way more […]

Anna Marshall Wilson

Public Relations Account Supervisor

Eckel & Vaughan Expands Industry Expertise with New Hire

Eckel & Vaughan welcomes Deborah Johnson to growing team RALEIGH, NC—February 3, 2017: Eckel & Vaughan is pleased to announce that Deborah Johnson joins the agency’s team this week. In addition to a strong communications background, Johnson brings extensive experience in organizational leadership, economic development, and issues management to Eckel & Vaughan. Johnson’s addition strengthens […]