Posts by Amanda Wilcox

Amanda Wilcox

Account Manager

The Six Demographics Changing North Carolina and What It Means for Communicators (Part 1)

Last month, the North Carolina Chamber of Commerce hosted their second-annual Workplace Diversity and Inclusion Conference. Dr. James Johnson, a professor at the UNC Kenan-Flagler School of Business, opened the conference by discussing the six disruptive demographics that will change North Carolina forever. Some of these may be surprising, but others are demographic shifts that […]

Amanda Wilcox

Account Manager

Four Things Worth Talking About in “Truth Decay”

These days, it’s impossible to turn on the television, scroll through your news feed, or talk with your neighbor without topics like “fake news” and America’s deep political divide coming into play. This month, the RAND Corporation released a study that explored both of these issues: “Truth Decay.” It’s a timely report that details Americans’ […]

Amanda Wilcox

Account Manager

How Dove Could Have Avoided a PR Disaster: The Case for Diversity in the Workplace

Whether it be in the video we’re creating or the print advertisement we’re placing, thoughtfully representing people of varying backgrounds should be one of the top concerns for advertisers. Unfortunately, that doesn’t always happen. There are many notable examples of ads that were scrutinized for how they portrayed people of color, or worse yet, how […]

Amanda Wilcox

Account Manager

Finding the Right Fit: Four Things to Look for in a Potential Employer

My resume is a bit sporadic. I spent a decent amount of time working in the news industry before jumping through a few corporate public relations departments. Each time I switched jobs, I didn’t know exactly what I was looking for. I just knew I wanted something different. It wasn’t until I landed my gig […]

Amanda Wilcox

Account Manager

Five Ways to Stay Sane During Your Long Commute

So you’ve got a long commute? I feel you. When I started at Eckel & Vaughan, my commute increased from 40 minutes to a solid hour. And that’s without traffic. Fortunately, this only lasted for six weeks. Once we sold our house on the outskirts of town, we moved closer to the city and cut […]