LinkedIn

Matt Ferraguto

Client Services Director

The Art of the Informational Interview: Ten Commandments for Job Seekers in 2017

I originally wrote this blog post shortly after completing my own job search in 2011. Based on some great feedback I received and some recent informational interviews I’ve done, I decided to update the tips for 2017.  You graduated from college. You polished up your résumé (and shoes) and check the want ads every morning. So […]

Matt Ferraguto

Client Services Director

LinkedIn’s “Mentioned in the News” Feature Breaks Trust with Users

Last summer, LinkedIn rolled out a new feature, called “Mentioned in the News,” designed to increase engagement on the platform. While this feature may appear innocuous at first, it’s a deceptive practice that can actually damage the reputations of LinkedIn users. Below are more details about the new feature and instructions on how to disable it, […]

TowerCo
Matt Ferraguto

Client Services Director

New Case Study: Lead Generation in the Wireless Industry

TowerCo, one of the largest independent cell tower companies in the U.S. and a client of Eckel & Vaughan, had a problem. Their target market is difficult to reach, and advertising in the wireless industry can be very costly. Read our new case study on TowerCo and how it dramatically increased traffic to its website, […]

Amy McLeod

Account Manager

A Guide to LinkedIn Page Statistics

Your company is on LinkedIn, you’re posting updates regularly and you are connecting with others in your industry. So what’s next? How do you know if what you’re doing is actually working? Two invaluable tools to help you answer that question are Google Analytics and LinkedIn Page Statistics. Use Google Analytics to determine exactly how many of […]