The long-awaited political event of the year has passed. You can almost hear America let out a sigh of relief. We get to enjoy our daily lives again without being bombarded by political ads. But not too fast—we’d be remiss if we don’t address the elephant in the room. Political ads may have stopped, but […]
Next year promises to be exceptionally dynamic across America – nowhere more than in North Carolina, where we guide and assist clients with branding, public-relations, and other communication needs. Change is upon us all – some of it gradual, some of it faster, some of it at light speed. Are you and your business prepared […]
I know you’re tired of hearing opinions about what happened on election day. Everyone seems to have a take on it. My inbox has been flooded for days with “Election Recaps.” This is not an election recap. In our business, we don’t care so much about who wins or loses as much as we care […]
It’s the new norm. Companies across the U.S. are bracing for a tweet from our President. It’s happened to some of our country’s most high-profile organizations. If you’re in an industry that intersects with the Trump agenda, it might just happen to you. Planning for and dealing with being “Trumped” is a hot topic today. […]
Do you most enjoy the football, the food, or the ads when it comes to the Super Bowl? Ten years ago, I would have said football hands down, but that was when the Buccaneers still thought they had a chance to repeat as Super Bowl Champions. (Yes, I’m from Florida.) Now, I care way more […]
This blog was originally published on January 15, 2013. The oath of office, the address, the poet laureate, and the parade. The presidential inauguration is the official swearing in of the new commander in chief. Over the centuries, it has expanded from a simple oath taking into a daylong event full of parades, galas and […]
Ahhh, what’s that you hear? It’s the sound of (near) silence from political pundits. The sound of regular commercials instead of attack ads. The sound of us un-hiding all those Facebook friends with different political opinions than our own. Election Season 2016 is behind us, and I’d say we all deserve a drink for surviving […]
Election Day Eve. For most people, it means we are one day closer to the best day of the election cycle—the day it ends. I am unlike most people. Typically, I love election season. “Saturday Night Live” content is richer. TV ads that sell insurance, cars, and gum are replaced by ones that sell ideas. […]
With fewer than 100 days before Election Day, the Republican and Democratic National Conventions offered Americans the chance to learn more about each party’s platforms and leaders. While tens of millions of Americans watched the conventions live, the vast majority of voters got their convention news after it was filtered through traditional and/or social media. […]
Most historians peg the birth of modern public relations to the late 19th or early 20th century. But one of America’s founding fathers was pioneering the art of public relations nearly two centuries earlier, demonstrating a sophisticated understanding of both mainstream media and public opinion. In addition to being the first Secretary of the Treasury, author […]
