persuasion

Four Things Worth Talking About in Robert Cialdini’s “Pre-Suasion”

“Four Things Worth Talking About…” is a series of blog posts where we turn the tired, traditional book review on its head and instead focus on the four most powerful anecdotes, lessons, or observations contained in the book. Pre-Suasion: A Revolutionary Way to Influence and Persuade is the third book reviewed for this series. Overview: Robert Cialdini is […]